The story of Bhojohori Manna began out of a garage space at Ekdalia, Kolkata in March 2003. Five friends from diverse backgrounds with no formal F & B training but having a passion for food and people, reckoned from their own personal experiences that there was a vacuum in Kolkata for simple 'home style' Bengali food. The name Bhojohori Manna was chosen from a popular Bengali film song rendered by the legendary singer Manna Dey. The humorous track "Ami Sri Sri Bhojohori Manna..." revolves around a widely travelled cook who returns to his native land with a signature culinary style. The business model was inspired by the charming old world concept of 'pice hotels' and moulded to the requirements of the day.
Within a month of opening the first outlet, Bhojohori Manna struck a chord with the masses. A combination of filling up the vacuum in the market along with the food, the brand name, the affordability, the simple environment and a bit of media information...all these played a role in attracting the crowds.
Thereafter the story changed completely...by May 2003 we had huge crowds waiting outside our little outlet on the weekends...it was embarrassing and a time had come to think ahead. In the course of the next few years the market driven demand resulted in Bhojohori Manna's expansion in Kolkata. The team evolved into a structured format in marketing, operations and CRM areas. The customers...foodies from all over India and many parts of the world including celebrities from different walks of life...contributed immensely in establishing Bhojohori Manna. The media also played a major role in promoting brand Bhojohori Manna.
Bhojohori Manna expanded beyond Kolkata to Bengaluru, Siliguri and Puri between 2009 and 2012 and the expansion plans are ongoing.
The Board of Directors of Bhojohori Manna Restaurants India Limited comprises of 5 Directors, Rajeev Neogi, Siddhartha Sankar Bose, Siddhartha Chatterjee, Goutam Ghose and Ranjit Duttagupta.
The Board of Directors of subsidiary companies Bhojohori Manna Foods South Private Limited and Bhojohori Manna Foods West Private Limited are Rajeev Neogi, Siddhartha Sankar Bose, Siddhartha Chatterjee, Goutam Ghose and Ranjit Duttagupta.
The Operations team comprises of Pallab Ghosh and Dilip Debnath (Finance Managers), Hrishikesh Kar (Production Head), Suresh Acharya (Restaurant Operations) and Swarup Dutta (Raw Materials & Logistics Manager).
At BHOJOHORI MANNA we ensure to bring fresh Quality food. We have always believed that our customers deserve the best and there can never be a compromise. To maintain prescribed standards, we follow stringent policies of in-house quality compliances.
Several copycat restaurants have started up in West Bengal and other parts of the country. We would like to indicate that we are not involved with any of these outlets. The exact list of branches operated by us are as given below:
Ekdalia
Hazra
Sector I, Salt Lake
Hindustan Road
Hatibagan
Ruby
Esplanade
Nager Bazar
Chinar Park
Downtown Mall, Newtown
Hill Cart Road, Siliguri
Gopal Ballav Road, Sea Beach, Puri
Koramangala
Background
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Copycat Restaurants
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Corporate Office
Hindustan Road
Nager Bazar
Rest of Kolkata
Ekdalia
Esplanade
Hazra
Kasba Industrial Estate
Salt Lake Sector 1
Hatibagan
Chinar Park
Downtown Mall, Newtown